Who Represents You?

Ending the Narrative of PFOF Wholesalers and Brokers

Overview

Recently  IMC, Charles Schwab and Citadel submitted a comment letter to the SEC opposing IEX’s newly proposed options exchange. That alone isn’t remarkable, but these three firms make a big deal of the claim that they “represent... a significant portion of retail orders” and therefore represent what’s in retail investors’ best interests. Do you agree? Do these firms represent your interests, and speak for you?

It’s not the first time this has happened, and it won’t be the last, unless you speak up on your own behalf and let the SEC know that these firms don’t represent you. Your investments, your voice. Click here to file a comment letter with the SEC . The email will be pre-filled, but feel free to change or customize it in any way you wish, including if you want to express support for the new IEX Options exchange.

If that link doesn't work for you, just follow these three steps:

  1. Send an email to rule-comments@sec.gov.
  2. The subject line should read "Comment for File No. SR-IEX-2025-02"
  3. Here is the comment letter we suggest filing, but feel free to customize or express any additional thoughts about, or support for, the IEX Options exchange: I am an individual investor. PFOF Brokers and Wholesalers do not represent my interests.

Join Our Movement

Enter your email to join us and get updates on everything we do. We will never sell your email address to anybody, and we will never email you for anything unrelated to We The Investors.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.